Making the Invisible Visible: Campaign Comms Toolkit

Making the Invisible Visible: Campaign Comms Toolkit

'Making the Invisible Visible' is Progress Together's campaign to highlight hidden barriers to progression in financial services.

These resources are designed for participating organisations, supporters and partners helping to broaden the campaign's reach. Download templates, quote cards and press materials to use across your channels.

How to use the toolkit

  • Choose the template that matches your message. Use the "We are proud to support" template, or select a speaker quote card.

  • Add your organisation's logo where relevant. Please keep the campaign branding, layout and colours consistent. No additional editing is necessary.

  • Use the suggested captions and hashtags. This helps build recognition across participating organisations.

  • Link back to the campaign page. Where possible, direct audiences to the campaign page so they can learn more.

Suggested copy for use on your digital channels

Social Post (Long Caption)

As we look to grow and develop as a business, we are excited to support Progress Together’s Making the Invisible Visible campaign launch. 

Data shows that high-performing employees from lower socio-economic backgrounds take nearly two years longer to progress from middle to senior roles compared with colleagues from higher socio-economic backgrounds despite no link to performance. 

Overlooked talent leads to disengagement and unrealised potential. A sector defined by risk management, capital allocation and productive investment must see this as a source of untapped potential. 

The campaign will uncover barriers to progression across the financial services sector, with industry leaders helping to shape the narrative and define what fair progression looks like today, tomorrow and in the years to come. 

#MakingTheInvisibleVisible #PerformanceNotPrivilege #ProgressTogether 

Social Post (Short Caption)

We’re proud to support Progress Together’s Making the Invisible Visible campaign. 

Socio-economic background remains the strongest predictor of who reaches senior leadership in UK financial services. This campaign will help uncover the invisible barriers holding back talent, unlocking growth and realising potential across the sector. 

#MakingTheInvisibleVisible #PerformanceNotPrivilege #ProgressTogether 

Newsletter Copy

We’re pleased to be supporting Progress Together’s Making the Invisible Visible campaign launch. 

Bringing industry leaders together, it will uncover barriers to progression today and help define what fair, merit-based progression looks like going forward. 

Socio-economic background remains the strongest predictor of who reaches senior leadership in the sector. Overlooked talent leads to disengagement and unrealised potential. 

In our business risk management, capital allocation and productive investments are paramount.  Progressing talent from every background is a key strategy to unlocking growth. 

[Insert link to campaign page] 

Internal Comms Copy

We’re pleased to be supporting Progress Together’s Making the Invisible Visible campaign launch. 

With socio-economic background being the strongest predictor of who reaches senior leadership in financial services, the campaign will uncover the invisible barriers that limit progression. 

This is not just an inclusion issue. Overlooked talent leads to disengagement and unrealised potential.  

Find out more here: [insert campaign page link] 

Share your experience

We are actively collecting lived experiences of progression barriers, practical examples of what has worked within firms, and initiatives, ideas and lessons learned from across the sector. Every contribution will help shape the direction of this campaign and the action that follows.

Whether you are an individual reflecting on your own career or an organisation sharing what you have tried and learned, we want to hear from you. Email communications@progresstogether.co.uk to contribute your experience or share your firm's approach.